Title Sponsor since 2022
Spectacle on ice
The BKT Curling World Cup. One of the most popular winter sports in Canada joins the BKT family through 2028 with the Curling World Championships and the Season of Champions events.
ALONGSIDE THE FANS
Unforgettable moments and experiences
Curling reflects the same values that guide BKT: teamwork, integrity, and perseverance. Every championship is a celebration of skill, passion, and connection with fans, to whom BKT dedicates unique and memorable activations.
Curling in Canada is considered one of the main national sports, and for us being title sponsor of the World Championships is both an honour and a source of pride. Skill, precision, and an incredibly passionate crowd.
@bkt.sport
The passion for sport